If radio advertising didn’t make the cut in your last marketing campaign perhaps you should consider carving out a portion of your budget to add it back into the mix. Let’s face it, entertainment media is still an extraordinarily powerful advertising avenue. It gives your brand a real live voice. It literally speaks directly to an audience. And with the technology Jelli provides by offering control for targeted reach and truly measurable results, broadcast radio advertising could equate to some serious accolades in brand awareness and ROI. Read the full article »

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