Jelli names Jeff Pollack, Chairman & CEO of Pollack Media Group, to Advisory Board

SAN MATEO – September 17, 2012 – Jelli ( announced today that Jeff Pollack, the Chairman & CEO of Pollack Media Group, has joined its strategic advisory board. Pollack began advising the company on strategic matters during the summer.

Under Jeff’s leadership, Pollack Media Group has grown into one of the largest music and media advisory firms with worldwide clients including MTV, VH1, CMT, National Geographic, Microsoft, Electronic Arts, movie studios, managers, artists, radio stations and magazines. In addition, Pollack Media Group has participated in some of the largest music events of the past decade including Live 8, U2/Green Day’s Music Rising performance at the NFL’s reopening game at the Superdome, Live Earth, 2002 Salt Lake Olympics, Movies Rock, 70th Anniversary of the Apollo Theatre and many others.

Jeff has also worked on over 30 films as a consultant and music supervisor, four of which received best song Oscar nominations, the latest being the Academy Award winning ‘Crazy Heart’.

He also is one of the founders of the Big Bang Conference, a high level gathering of industry leaders focusing on the latest developments in the digital media and music space, as well as a regular contributor to the Huffington Post on the music industry.

“Jeff has been highly influential over the years in determining what we see and hear over the airwaves,” said Mike Dougherty, CEO of Jelli. “I look forward to working with him to develop our platform, and rethink what is possible with radio.”

“Jelli is an amazing platform that allows programmers to amplify the power of their broadcast through the social web,” said Pollack. “The potential to drive ratings, share and revenue growth is impressive.”

About Jelli
Jelli is a social radio platform that combines the reach of radio with the engagement of the web. Jelli’s consumer experience fuses group listening with game mechanics to make radio more social and fun. Listeners control radio playlists through real-time voting and game elements, via free iPhone and Android apps and the web ( Jelli’s advertising platform enables real-time ad serving and listener engagement across social, mobile and broadcast platforms, creating unique insights for advertisers. Jelli is available online and on FM radio stations across the United States.