AUTOMATED MEDIA PLANNING AND BUYING PLATFORM FOR AUDIO ADVERTISING
SpotPlan is the only programmatic platform for radio, delivering agencies and advertisers an automated way to efficiently plan and buy audio advertising. With SpotPlan, you get access to the largest radio marketplaces, iHeartMedia and Expressway from Katz, reaching 245M+ people per month across 2,300 top radio stations.
RADIO BUYING MADE EASY
Planning & Optimization
Easily create more relevant and effective ad campaigns in minutes. Whether you are planning a National (Network) or Local (Spot) radio buy, get a real-time view into available inventory. And with our algorithm, your plan is automatically optimized, ensuring you meet audience targeting and budget goals, maximizing campaign performance.
Execution & Booking
One-click buying! No more back-and-forth with radio stations, your inventory is guaranteed once booked. With centralized control of your campaign and dynamic creative, copy changes, and event triggers — weather, sports scores, etc. — are no longer a problem. Creative will run in real-time based on market conditions, ensuring the most relevant message reaches your audience.
Real-Time Reporting & Compliance
RadioDash, our real-time reporting dashboard, provides visibility into when, where, and what ad ran, delivering always on intelligence about your campaign and instant accountability. Now you can easily compare what you bought versus what was delivered. And with automated make goods, you are ensured airplay is always maximized.
DISCOVERY'S JOURNEY TO
PROGRAMMATIC RADIO BUYING
CASE STUDY
Learn more about why Discovery selected SpotPlan as its programmatic DSP to manage its audio planning and buying, helping their team save time and operate more efficiently while achieving a new level of transparency and accountability.
“Jelli’s SpotPlan feels like it was created by people that understand the nuances of radio buying.”
- Regina Sommese, Senior Media Director, Discovery, Inc.
RadioDash
CAMPAIGN PERFORMANCE AT YOUR FINGERTIPS
Know when and where ads ran in realtime
INSTANT ACOUNTABILITY
Access post campaign reports, spot checks, and affidavits instantly
FULL TRANSPARENCY
Realtime ad verification with audio sound checks
WE CONNECT BRANDS TO LISTENERS
SOURCES: NIELSEN (JELLI), COMSCORE (GOOGLE, FACEBOOK)
WE’VE GOT YOU COVERED
Get access to the largest marketplaces in audio, iHeartMedia and Expressway from Katz, reaching 245+ million listeners monthly — that’s more than Facebook and Google.
CONNECT WITH THE RIGHT LISTENERS
With centralized control of your campaign and dynamic creative, copy changes and event triggers are no longer a problem. Creative will run based on market conditions, ensuring the most relevant message reaches your audience.
MAKE YOUR BUYS COUNT
Understand the ROI of your radio advertising and incorporate first party data for true cross-channel measurement.
Technologies [from Jelli] will enable radio to strengthen its position with national advertisers at a time of increasing competition from digital media where data retrieval is an increasingly critical part of media selection. -Natalie Swed Stone, U.S. Director of National Radio Investment, OMD
Radio has always provided unmatched value, and now we can bring today’s data sources, targeting and the speed, ease and precision of programmatic buying to our advertising partners. -Lauren Russo, SVP, Managing Director, Horizon Media
[Jelli's] greater accountability along with the ability to offer real-time insights into our campaigns will only enable radio to capture more dollars from the overall pie. -Taylor Wood, Partner, Supervisor, National Radio, GROUPM
